May be we need to ask certain questions next time prior writing a check to the advertiser for some ad commercial for our own organizations.
- Whether we've liked the ad creativity/ the content?
- What is the main message to be conveyed?
- What do you think a consumer have to remember?
- How likely the particular ad would influence to buy the product?
- How the ad would influence your psyche to make you inclined for the product?
- What works well and what not?
- How does the Ad would feel like?